Where plans get made

Be in their calendar, and you're in their plans.

Whether someone comes to the home game, the concert or the class is decided in their calendar. A poster gets seen — and forgotten. With a calendar subscription, your date is already there when your customers plan their week, and every change arrives on its own.

Publish a calendar How it works

Dashboard-Terminliste neben Smartphone-Kalender mit frisch erschienenem Termin≈ 1200 × 900

The channel where plans are made

The calendar doesn't forget you.

Posters get seen and forgotten, emails land in spam, social posts land in an algorithm. The calendar is where people plan their week: it's where they say yes, say no and move things around. If you're already in it, you're part of that decision — every time, not just when they first subscribe.

Journey-Grafik: Events über eine Saison, die den Kunden automatisch zurückbringen≈ 900 × 600

Unfiltered visibility

No algorithm, no spam filter: your event sits in your customer's private calendar, exactly where they actually look.

First in the calendar, first choice

When another invitation comes in for the same evening, your event is already there. The decision goes your way before it can go anywhere else.

Trust through accuracy

When a date changes, the calendar entry changes with it, instantly. People who can rely on you stay customers.

Who this pays off for

Four industries, one principle

Anywhere a schedule is public, keeps changing — and the people behind it should keep coming back.

Stadium/fixture-list mockup with a phone calendar≈ 800 × 600 — a stadium or club fixture list in the background, a phone showing the next home game in the calendar in front

Sports clubs & venues

Your fixtures sit where your fans plan their weekend: in their calendar. Every home game is set before other plans can take its place.

Every match is in your fans' calendars with kick-off, venue and opponent.
Fuller stands, because no match gets forgotten.
Postponements arrive on their own – nobody turns up to a locked gate.
The whole season at a glance, away games included.

Fans who subscribed to the fixture list never miss a home game — and keep coming back.

Festival timetable next to a phone calendar≈ 800 × 600 — a multi-stage timetable grid next to a phone calendar showing the same programme points

Festivals & promoters

Your programme lands in your visitors' calendars, stage by stage. Whoever has your timetable there plans their weekend around you.

Visitors have their favourite acts in their own calendar, with time and stage.
Last-minute changes reach everyone at once, even on the day itself.
One version for everything: in the calendar, on the website and in print.
With the next line-up you're back in their calendar – without new advertising.

Visitors who subscribed to the timetable automatically plan their next festival weekend around you.

Course schedule screenshot next to a calendar entry≈ 800 × 600 — a course/timetable view next to the matching calendar entry on a participant's phone

Courses & studios

Your class schedule becomes part of your participants' week. Whoever has the class in their calendar shows up.

Fewer empty spots, because no session gets forgotten.
Cancellations and changes reach everyone at once – no group emails, no chat threads.
No more questions about time or room.
New course series go straight to your existing participants.

Participants who subscribed to the course plan stay engaged automatically — even beyond the current series.

Conference/meeting agenda next to a calendar entry≈ 800 × 600 — a conference or meeting agenda (rooms/tracks along a timeline) next to a laptop or phone calendar with the same entries

Businesses & teams

Everyone works from the same, current agenda – right in the calendar they use every day anyway.

Room changes and new agenda items reach every attendee at once.
Everyone in the right room on time, because they know when and where things continue.
No more follow-up questions or outdated attachments.
Works with Outlook, Google and Apple – no new app.

Whoever subscribed to the agenda has the change in their calendar before the correction email is even sent.

How it works

From a schedule to a subscription that maintains itself

Three steps — and your customers are automatically kept in the loop from now on.

1
Add the dates
A season, festival programme, course series or meeting agenda — enter it once in the dashboard.
2
Publish
One click creates the subscription link (and, optionally, a PDF to print).
3
Customers subscribe once
The link goes on your website, a ticket, or a QR code at the door. Every later change reaches everyone automatically — with no further contact from you.

Product screenshot: the "event calendar" dashboard≈ 1600 × 1000 — showing the schedule list, the publish button and the generated subscription link/QR code

And there's more