Customer loyalty that happens on its own

Your events land automatically in your customers' calendars.

A home game, a festival act, a course date or your next team meeting: you publish once, your customers and colleagues subscribe once — every change arrives on its own. No newsletter that goes unread. No website nobody checks for updates.

Publish a calendar How it works

Dashboard-Terminliste neben Smartphone-Kalender mit frisch erschienenem Termin≈ 1200 × 900

The most loyal channel there is

The calendar doesn't forget you.

Emails land in spam, social posts land in an algorithm. The calendar is the one channel your customers open every day — and once they've subscribed, you don't have to win their attention again.

Journey-Grafik: Events über eine Saison, die den Kunden automatisch zurückbringen≈ 900 × 600

Unfiltered visibility

No algorithm, no spam filter: your event sits in your customer's private calendar, exactly where they actually look.

Automatic re-engagement

Every new event is a reason to come back — without you having to advertise or remind anyone again.

Trust through accuracy

When a date changes, the calendar entry changes with it, instantly. People who can rely on you stay customers.

Who this pays off for

Four industries, one principle

Anywhere a schedule is public, keeps changing — and the people behind it should keep coming back.

Stadium/fixture-list mockup with a phone calendar≈ 800 × 600 — a stadium or club fixture list in the background, a phone showing the next home game in the calendar in front

Sports clubs & venues

The fixture list sits on the website as a PDF. After the first postponement it is wrong — and nobody notices until someone travels for nothing.

1Add the season's fixtures with venue and opponent.
2Publish as a calendar subscription.
3Put the link on the club site and in the fan group.
4When a match moves, change the entry — that is all.

Fans who subscribed to the fixture list never miss a home game — and keep coming back.

Festival timetable next to a phone calendar≈ 800 × 600 — a multi-stage timetable grid next to a phone calendar showing the same programme points

Festivals & promoters

A timetable across five stages and three days. Half of it changes before doors open, and every change would have to be chased through poster, website and flyer.

1Create stages and programme days, place slots on the grid.
2Export the programme as a PDF for print and display.
3Publish the same plan as a calendar subscription.
4Keep editing right up to the day.

Visitors who subscribed to the timetable automatically plan their next festival weekend around you.

Course schedule screenshot next to a calendar entry≈ 800 × 600 — a course/timetable view next to the matching calendar entry on a participant's phone

Courses & studios

Course programme, rehearsal plan, training times: the plan keeps changing and participants ask every single time.

1Add the dates of the series.
2Publish as a subscription and give the group the link.
3Enter cancellations and changes directly.
4No more questions — the calendar answers them.

Participants who subscribed to the course plan stay engaged automatically — even beyond the current series.

Conference/meeting agenda next to a calendar entry≈ 800 × 600 — a conference or meeting agenda (rooms/tracks along a timeline) next to a laptop or phone calendar with the same entries

Businesses & teams

The agenda changes twice more before the meeting, the room changes, an item drops out — and not everyone has the current version.

1Add meeting, conference or off-site dates in the dashboard.
2Publish as a calendar subscription.
3Share the link in the invite, intranet or team channel.
4Edit changes directly in the entry.

Whoever subscribed to the agenda has the change in their calendar before the correction email is even sent.

How it works

From a schedule to a subscription that maintains itself

Three steps — and your customers are automatically kept in the loop from now on.

1
Add the dates
A season, festival programme, course series or meeting agenda — enter it once in the dashboard.
2
Publish
One click creates the subscription link (and, optionally, a PDF to print).
3
Customers subscribe once
The link goes on your website, a ticket, or a QR code at the door. Every later change reaches everyone automatically — with no further contact from you.

Product screenshot: the "event calendar" dashboard≈ 1600 × 1000 — showing the schedule list, the publish button and the generated subscription link/QR code

And there's more